Who Popularized Sendha Namak?
According to available information online, some believe that a company named Licksters was promoting itself using the term Sendha Namak in their campaign. A viral Instagram reel suggested licking Sendha Namak to make your voice sound like a bulbul.
The Truth Behind the Trend
The funny video circulating online is entirely fake. The video did not involve real rock salt. There is no connection between Licksters’ promotional material and Sendha Namak. The video was created purely for entertainment, using sound effects to mimic voices. This single viral video brought Sendha Namak into the spotlight, leading people to create their own videos and reels for fun. As these videos gained traction, curiosity about Sendha Namak grew, with many people beginning to view it as a beneficial product for personal use.
Benefits of Sendha Namak
Sendha Namak is a type of salt that is much healthier than regular table salt. It is rich in various vitamins and offers numerous health benefits, such as:
- Promotes digestion
- Facilitates bowel movements
- Clears toxins
- Increases appetite
- Stimulates insulin
- Reduces sugar cravings
- Improves voice
Usage and Popularity
People started using Sendha Namak to enhance their voice. Some even used it to make chips and crunchy snacks, leading to an increase in its sales. What began as a humorous trend has now turned into a product people are eager to try for its potential benefits.
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Popularity and Caution
Currently, Sendha Namak has gained significant attention due to a viral comedic video, and it does offer some real benefits. For instance, it can help soothe a sore throat. However, excessive use may lead to side effects, such as worsening throat irritation.
How Sendha Namak Is Made
Pakistan is a major exporter of Sendha Namak. It is mined from mountains using large machines. The mined salt is then cleaned and processed for use. Sendha Namak is more expensive than black or white salt and is often used for medicinal purposes.